TL;DR - Integrations by Ethel

At Syatt, we pride ourselves on saying “Yes, we can do that” to even the most complex ecommerce integration challenges. Our proprietary ETL (Extract, Transfer, Load) middleware—Ethel—is the engine behind seamless, scalable data integrations for merchants.

What is Ethel?

Ethel is a serverless ETL platform built by Syatt to handle custom data integrations between Shopify and third-party systems. Designed for high scalability and reliability, Ethel enables us to sync product catalogs, inventory, orders, and customer data with speed and precision.

Why Ethel?

✅ Scalable & Reliable: Automatically scales to meet demand without requiring manual intervention or infrastructure management. 

✅ Built with Capacity: Optimized to handle large data volumes common in ecommerce, including tens of thousands of SKUs. 

✅ Customizable Integrations: Each integration is tailored to the merchant’s unique needs, with no out-of-the-box limitations. 

✅ Efficient & Cost-Effective: Only runs when needed—scaling to zero during off-peak times to minimize costs.

✅ Future-Proof Architecture: Developed using serverless technologies to ensure long-term stability and adaptability.

How Does Ethel Benefit Merchants?

• Faster time to market for custom integrations

• Lower operational costs with pay-as-you-go scalability

• Increased reliability with automatic failure recovery

• Simplified management of large product catalogs and high-traffic data flows

Ethel empowers Syatt to confidently say “Yes” to any integration request—whether syncing inventory, connecting ERPs, or automating order fulfillment. By partnering with Syatt, we can offer clients a trusted solution for custom integrations without compromising performance or scalability.

Here's a list of some of our existing integrations with Shopify:

Let’s Build Together

Unlock the full potential of Shopify Plus with custom integrations powered by Ethel. Learn more about Ethel here [TO DO link].